What An Investor Looks For In A Business Posted on Sep 27, 2013 by Kenny Mumford | Tags: investor, business angel, startup, investment. equity | 0 Comments By Kenny MumfordIt's always useful for entrepreneurs to reflect on the key considerations that most equity investors take account of when looking at any potential investment:A solution to a real problem – not just as a refinement or improvement to something already available but a “game changer”;A unique selling point – this might be built around registered intellectual property or perhaps being the first to create a new niche in an existing market;A demonstrable...
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